Monday, October 13, 2014

Ahern-"Shuttle Challenger" Rhetoric Analysis

Rhetorical Analysis on President Reagan’s Response to the Challenger Explosion

After the explosion of the Space Shuttle, Challenger, President Ronald Reagan addressed the nation on this tragedy. His main goal of his speech was to offer comfort in the aftermath of this disaster.
At the beginning of his address we can see Reagan using Pathos when he addresses everyone as “ladies and gentleman” implying that his audience is anyone who is watching and/or listening to his speech. He also uses Pathos when he states that, “Today is a day for mourning and remembering,” because it appeals to a person’s emotions on this depressing topic. Again he appeals to the audience by stating “This is truly a national loss” because it makes everyone feel included and as if it was a personal event.  Also, to add on to his already existent credibility from being President, he mentions that he and his wife are “pained” by the tragedy as well. Including himself and his wife in the speech makes people trust what he is saying more.
Later on in the speech he establishes Logos by spitting out facts about the space program and how the program will continue on despite the fact that the explosion happened. He also appeals to people’s emotion by bringing up the topics of pioneering and freedom. He shows his knowledge of the audience because he realizes that these two topics are important to the American society and by bringing it up he again is making everyone feel as if this event is personal and inclusive.

He finished the speech by using Logos and Pathos. The Logos is shown when he states the fact of what happened “On this day 390 years ago” and the Pathos when he tells everyone that they had honor and were dedicated to their cause. In the end, this speech would have allowed the average American person to feel as if they were truly a part of this nation, and give them the comfort they needed in this time of great sorrow.

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